About Us

OMama is a website and a mobile application (app) that connects you to trusted, evidence-informed pregnancy, birth, and early parenting information (focusing on resources in Ontario, Canada). 

 Use the website or app to:

• Set up a personal pregnancy profile
• Track your pregnancy, birth, and early parenting week by week
• Find trusted information at every stage – where and when you need it
• See the size of your growing baby
• Connect with programs, resources, and caregivers
• Get expert advice and tips
• Search a glossary of terms relevant to you

Background

The Better Outcomes Registry and Network (BORN Ontario)[1] launched OMama in November 2015, with the support of eHealth Ontario.

The OMama team asked women and care providers what information should be included in the website and app. Over 1,100 people responded, including 700+ women who recently received maternity care as well as several hundred health care providers representing: obstetrics; family medicine; midwifery; paediatrics; nursing; social work; and prenatal education.

The team used this feedback to inform the design and functionality of the website and app. The links and resources on the website and app were appraised by at least two OMama resource reviewers. The content is reviewed on a regular basis by BORN Ontario.

Acknowledgements

Special thanks to the following organizations and ministries who provided input and support during the initial OMama pilot project:

• BORN Ontario
  • eSolutionsGroup Limited
  • The Children's Hospital of Eastern Ontario
  • The Society of Obstetricians and Gynaecologists of Canada.
  • Best Start by Health Nexus
  • The Ontario Public Health Association
  • The Association of Ontario Midwives
  • The Ontario Ministry of Children, Community and Social Services (formerly MCYS)
  • The Ontario Ministry of Health (formerly MOHLTC)
  • The Provincial Council for Maternal and Child Health
  • The Baby Friendly Initiative and Strategy
  • The Infant Hearing Program

In addition, thanks to photographer Leilani Rogers, for many of the images on the website and app. Additional photos were provided with permission by the Society of Obstetricians and Gynaecologists of Canada, the Toronto Birth Centre, and the Association of Ontario Midwives.

Content for the Glossary on the website and app came from the Best Start Resource Centre, Prenatal Education Key Messages. 

Questions?

For information about the initial OMama team and content reviewers, or if you have any questions about ongoing and future activities, please contact us.

Disclaimer

Although significant effort has been made to ensure the accuracy of the information presented on the OMama website and app, neither the authors nor BORN Ontario nor any other parties make any representation or warranties as to the accuracy, reliability, or completeness of the information contained herein.

OMama does not offer health care treatment.  If you have an urgent question about your pregnancy or your baby's health, you should contact your health care provider directly. If you don't have a health care provider and you live in Ontario, you have a variety of health care options. In the case of an emergency, visit a hospital emergency room or call 911.